Keynote Speaker: Theron Skees

Theron Skees headshotNarrative Experience Design - Telling Dimensional Stories

There's not a segment of the global economy that doesn't want to build stronger, more meaningful relationships between their brand and their audience. Whether a product or service, these brands are looking for an emotionally-driven experience that creates lasting memories for their guests... Only Narrative Experience Design can deliver this connection!

Come learn why 'The Experience Economy' is thriving around the world and how you can join in the renaissance!


Theron is a highly adaptive, solution-oriented creative executive with 25+ years experience assembling and leading multi-disciplined teams for both domestic and international projects in the Themed Entertainment Industry.

A veteran of Walt Disney Imagineering, he has led diverse creation, design and construction projects from hundreds of millions to multiple billions of dollars in a wide variety of experience types. He is a corporate culture evangelist who applies vision, strategy, focus and high personal standards to advance design and increase brand equity. Using "Story" as the key element to deliver business goals and make an emotional connect to guests. Learn more about Theron Skees and the Designer's Creative Studio.